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The Art of The Conversation With Motivated Sellers - Part 1

By Kathy Kennebrook on March 6, 2016
Kathy Kennebrook

One of the concerns many of my students seem to run into is; once they find the deal, what do they say to the motivated sellers? How should that conversation go? On top of these concerns, many of my students say they are not really comfortable with having a conversation with a stranger, so how do they handle that conversation? How do you get over the “jitters”?

Okay, so you’ve practiced what you are going to say, you have a plan, you have your paperwork, you’ve probably procrastinated a little, then scheduled your appointment with the seller, so now what? You still feel those butterflies in your stomach and you’re still not comfortable with how the conversation with the seller is going to go. What should you say first? How should you make the offer? What if they ask you something you don’t know? What if they accept your offer? What if they don’t? Also remember that if you created your direct mail campaigns correctly in the first place you already have most of the information you need to have from the seller in order to create the deal. Read More >>


Flipping is Illegal – Part 2

By Ron LeGrand on March 6, 2016
Ron LeGrand

Welcome back! Last month I told you about the stigma behind the word “flipping” and how some are considering it to be illegal. Flipping houses is not illegal. Fraud is.

O.K., Back To Flipping.

What does lender fraud have to do with flipping and the stigma some of the media have placed on it? Some lenders have had so many loans default on lower priced properties sold by investors it’s opened their eyes and made them cautious, and justifiably so, if I were a lender making loans at 80%-100% of the purchase price, I’d be cautious too. In fact, I’d be paranoid, but then again I’d be neither because I’d never even consider doing it.

I have no way of proving this, but if I had to guess, I’d say 75% of all loans closed to fund low income home buyers contain some kind of false statement or fraud. Read More >>


Finding Home: Zillow Apps Review

By Don DeRosa on March 6, 2016
Don DeRosa

“The home should be the treasure chest of living.” ~ Le Corbusier

As a flipper, I tend to think a lot about the people who are going to be living in the home I created for them. I’m thoughtful about the products I use while being mindful about the budget. But it all doesn’t mean a thing if I can’t generate buzz about a property. I used to do a lot of research about neighborhoods and comparison shop. But doing all that on my own using a variety of different resources eats a lot of valuable time.

Zillow is a popular website for both Realtors and those seeking a home. It has become a valuable resource. In their efforts to grow the brand, Zillow has made an app in addition to features on the desktop and mobile website.

Zillow offers a few different apps for different people. Whether you’re in the market to buy or rent or sell, it’s remarkable to have all this data at your fingertips in a mobile app. As a renter, you can see all the properties in the area that fit your criteria that are up for rent. It even shows properties that are rent to buy, and helps evaluate whether you want to invest. You can even hold a property so you don’t miss out. Read More >>


Are You the Type of Investor Who Fits a Real Estate IRA?

By Jim Hitt on March 6, 2016
Jim Hitt

Most of us have the same financial goals. We want to take care of our families. We want to take care of ourselves. We want to work towards retirement with confidence that our decisions are the right ones, and we want to see our wealth grow. We want to retire with plenty of money left over for a comfortable lifestyle, happy and peaceful knowing that we’ve done enough to take care of ourselves should disaster strike. So what does this all have to do with a Real Estate IRA?

A Real Estate IRA is one tool you might have for getting to that goal. Although many of us share the same goals, the strategies which we employ to achieve those goals can vary. And for some people, a Self-Directed IRA invested in precious metals might be one way to get there. For other people, a Real Estate IRA might be more suited to their knowledge and experience.

How do you know if you’re the kind of person for whom a Real Estate IRA might work out? We thought you’d never ask. Read More >>


Private Money at Your Finger Tips

By Mark Jackson on March 6, 2016
Mark Jackson

In the world of real estate investing, private lenders and real estate comps generally go hand in hand. However, many may be unfamiliar with private lenders and what they bring to the real estate industry.

I have to stress real estate investing using REIAComps to see all the private money and cash buyers is invaluable. Every new deal you do is instantly easier knowing exactly who to call when you need funding. But there is more to this topic of private money.

Money makes the world go around and real estate deals don't get done without it. Forming relationships with private investors who will fund your real estate investment opportunities is a wise choice. So the question becomes what are private money lenders and how does the borrowing process work? Glad you asked. Read More >>


Why You Should Use QuickBooks' Snapshots

By Karen Bershad on March 6, 2016
Karen Bershad

QuickBooks provides multiple ways to get information about your customers, and their payments, and your company itself. The software’s Snapshots provide quick, thorough overviews.

What do you do when you need to get information in QuickBooks about customers or about payments they’ve made in QuickBooks? You have several options. You could, for example:

One of QuickBooks’ strengths is its flexibility. It helps you find the exact information you’re looking for in a variety of ways. Which one you choose at any given time depends on what screen you’re working on at the moment and precisely what slice of data you need. Read More >>


Pick Your Bone: Wishbone, Jawbone or Backbone

By Bill Cook on March 6, 2016
Bill Cook

To succeed at real estate investing, or business, or life, requires bone – the right kind of bone.

Because real estate investing is pretty easy to understand – you buy a house and then either sell it or keep it as a rental – lots of folks are interested in becoming investors. Want proof? Look at all the traveling dog-and-pony shows coming through town offering their “free” seminars to a “select few.”

We get lots of calls from would-be investors who’ve attended one of these get-rich-quick-snake-oil events. Most actually believe that real estate millions can be acquired by working only thirty minutes a week and without meeting face-to-face with sellers. That’s like a doctor trying to build a successful practice having office hours from 9:00 to 9:30 a.m. and without seeing any patients. Crazy, right? Read More >>


What is the Truth About the Current Atlanta Real Estate Market?

By Deborah Harris on March 6, 2016
Deborah Harris

The best statement about real estate is “Don’t wait to buy real estate. Buy real estate and wait.” by T. Harv Eker. Understanding the current market allows Buyers to maximize their ability to evaluate properties, receiving the highest value in their home search, and, Sellers to position their property to maximize money in their pocket while minimizing time on market.

Real estate is a supply driven market. When supply is less than 6 months, (currently 3.7 months), it is a seller’s market, a market condition that started in 2012. With fewer listings on the market, median prices rise, and sellers get a higher percentage of their asking price.

The number of sales, or, demand has increased this year after 2 flat years while the supply remained low. All these are indications of an improving market. Distressed properties are a negligible portion of overall sales, further reducing their negative affect on market prices. Those changes caused improvements on measurements that were already strong. The medians of sales price, sales price to list price(S/L) ratio, and days on market (DOM) were greatly improved. Read More >>


Take the Bad with the Good

By Michael Vazquez on March 6, 2016
Michael Vazquez

The majority of veteran real estate investors are quick to share the good but rarely share the bad and or mistakes that comes with investing in real estate. When things are going great you will feel like you can do no wrong. You’re purchasing the majority of your leads, all the renovations are coming in on budget and/or your homes are selling with very few days on market. The truth is, if you invest long enough you will encounter some of the bad experiences all investors before you and after you will experience.

My most recent mistake could have been avoided but I gave one of the sellers a bit too much trust. This one particular property took an entire year to close. There were about 33 heirs that needed to sign off on the sale of the property. Most of the heirs were cooperative but there were a few that refused to sign until the other 29 people signed, claiming they did not want to waste their time. While there were 33 heirs only one person lived in the home. He seemed like a good guy who was just down on his luck so I agreed to let him stay in the home past closing so he could use his profits to relocate. Read More >>


The Solid Seven Secret: Creating Goals That Work

By Russ Hiner on March 6, 2016
Russ Hiner

Your career in real estate is like a marriage. If you let it get boring, you’re going to make mistakes. If you don’t build it on a solid foundation, it will fall apart. In both cases, you might just lose a lot of money!

So how do you keep things new in real estate? You challenge yourself to be inspired; you stay eager to learn new things.

Do I follow my own advice? YES. Recently I took two real estate courses, and I am renewed. I am excited! These classes will help my success, and I want to share the information with you so that you can be inspired too.

In fact, in my weekly groups, I work with people like you who want to succeed. I can help you by sharing what I have learned in classes and from experience. Read More >>


The Master Lease Option Series – Part 1: The Basics

By Bill Ham on March 6, 2016
Bill Ham

In this series of articles I am going to teach you the art of using Master Lease Options to purchase real estate. I don’t know how many articles it will take to convey all the info I have…so stay tuned!

A master lease option (MLO) is a form of creative financing most often used to deal with distressed assets. I buy and teach commercial multifamily real estate so these articles will be about “master” lease options. If you are investing in single family deals then you would use a lease option. The “master” part only comes in when you are dealing with multiple units at one time otherwise it’s a lease option. You can use the info I am going to teach here to buy single, multi or any type of real estate asset.

A master lease options is simply a document or contract that you will use to control the operations and the future sale of a property without actually owning it. Sound too good to be true? It’s not. Master lease options are done in the real estate business all the time by people who know how to do them. The agreement is made up of two separate contracts, the master lease and the purchase option. Combined they form a master lease option. These two documents should always be kept separate. I will go into more detail on that in future articles. Read More >>


What the Banks Insuring Themselves Against Their Own Fraud Means For Your Investing Business

By Bob Massey on March 6, 2016
Bob Massey

The last several months have been huge for real estate investors and homeowners who are fighting back against the banks. Court case after court case has been decided in the homeowners’ favor, and things are only looking better going forward. JPMorgan Chase has just been ordered to pay an additional $48 million in fines for using fabricated documents and now we find out that since 2014 the banks have been buying rescission insurance. But what does all of this mean for real estate investors?

In November of 2012, the president of DOCX, a subsidiary of LPS, pled guilty to producing over one million fraudulent mortgage assignments to be used in foreclosures. In many of these cases, the assignment was created to “prove” that a trust had acquired the mortgage on which it was trying to foreclose. This wasn’t some mistake; signatures were forged, job titles were made up, and notarizations were added after the fact to make things look above board. These fraudulent assignments were used in trusts controlled by Wells Fargo, US Bank, HSBC, Deutsche Bank, Citibank, Bank of New York, and JP Morgan Chase among others. Read More >>


How to Master Your ADHD: Turning a Weakness Into a Strength

By Tony Pearl on March 6, 2016
Tony Pearl

It’s a LOT more common than you might think. Many doctors label it as a ‘disease,’ and often prescribe medication as a way to make their patients feel “normal” (whatever that is).
It can drive teachers crazy, and make many seemingly normal people feel like there’s something wrong with them.

Of course I’m talking about ADHD: Attention Deficit Hyperactivity Disorder. Did you know that it’s a very common trait among entrepreneurs??

So if you’re reading this, there’s a good chance you feel affected by it - or might know someone close to you who is. Read on…

The typical ways that this can affect you include: Having trouble focusing on one thing at a time; Constantly getting distracted by things or people; Having challenges getting back to what you were working on before you got distracted, and so on... Read More >>


Creative Deal Structuring Meeting on February 22, 2016

By Savannah REIA on February 22, 2016
Mon, Feb 22nd at 6:30 PM in Savannah, GA
Savannah REIA Creative Deal Structuring Meeting
with Aislee Jackson at the El Paso Mexican Grill, 7921 Abercorn St, Savannah, GA

Aislee JacksonCome join us at the Savannah REIA Creative Deal Structuring Meeting on Monday, February 22nd at 6:30PM hosted by Aislee Jackson at the El Paso Mexican Grill located at 7921 Abercorn St, Savannah, GA This is a new Savannah REIA Meeting on How to Creatively Structure Deals, so don’t miss it! Please be sure to invite your friends to join us at the meeting. Also please be sure to RSVP below on Meetup and share this with your friends on Facebook. We look forward to seeing you at the meeting!

Savannah REIA Members Please RSVP on Meetup.com
Savannah REIA Members & Guests, Please RSVP on Meetup.com

See Savannah REIA Events Calendar for More Events!
Read More >>


Savannah REIA Meets on February 8th, 2016

By Savannah REIA on February 5, 2016
Mon, Feb 8th at 6:30 PM in Savannah, GA
Savannah REIA - Feb 8th, 2016
with Aislee Jackson at the Hilton Garden Inn Savannah Midtown, 5711 Abercorn Street, Savannah, GA

Aislee JacksonCome join us at our next Savannah REIA Monthly Meeting on Monday, February 8th at 6:30PM hosted by Aislee Jackson at the Hilton Garden Inn Savannah Midtown located at 5711 Abercorn Street, Savannah, GA. This is our main Savannah REIA Meeting for the month, so don’t miss it! Please be sure to invite your friends to join us at the meeting and to follow us on Meetup.com and Facebook.com. We look forward to seeing you at the meeting!

Savannah REIA Members Please RSVP on Meetup.com
Savannah REIA Members & Guests, Please RSVP on Meetup.com

Read More >>


The Profit Newsletter February 2016 Edition

By Savannah REIA on February 5, 2016
Download The Profit Newsletter for February 2016 (PDF)
The February 2016 Edition of
The Profit is Available for Download!

The Profit Newsletter - February 2016The February 2016 Edition of The Profit Newsletter is now available for download. There are 54 pages of valuable information this month for your real estate investing pleasure and success. Download it and check it out! The Profit is Atlanta REIA's digital, interactive newsletter for serious real estate investors delivered as an Adobe PDF file to read on your PC, Mac, Smart Phone, iPad or other mobile ready devices. Many of the articles and ads in The Profit contain many hyperlinks you can click to get more information online! The high res version of The Profit is "print ready" for those who want to print the newsletter on their home or business printer. Be sure to Subscribe to The Profit by Email or Subscribe to The Profit by Text so you don't miss a single issue.

Download The Profit Now!
High Quality PDF / Low Res PDF / The Profit Archives
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My Top Advice For Anyone Wanting To Do More Deals

By Scott Ulmer on January 31, 2016
Scott Ulmer

4 years ago I was a mentor at a large real estate convention in Orlando. Part of the draw at the convention was that we would actually work student’s deals on the spot in real time, leads that they had brought with them from their own hometown. We would call and negotiate the deals, and any profits made were kept by the student 100%.

At the time I was running a real estate operation for a nationally known real estate guru and we had recently implemented a new post-2008 strategy, and it really had taken off. There were literally hundreds of leads brought specifically for this strategy, and I had more requests than I could count to call and negotiate the deals on behalf of the student.

Knowing the power of social-proof, I was asked to work hard on these leads and try and put some contracts together so the crowd of 500+ would be wowed. It was important that they could see it worked in any market across the country. Feeling a bit of pressure, I decided that to really hone in and focus on putting deals together, I needed to go to my hotel room and call absent all the distractions of the convention. Read More >>


Right or Wrong, Your Note and Mortgage Are Rescinded After 20 Days

By Bob Massey on January 31, 2016
Bob Massey

Homeowners across the country owe a debt of gratitude to the states of Hawaii and Illinois. No, not for deep dish pizza and black sand beaches, but because their Appellate courts just handed down two of the strongest, pro-homeowner rulings on the issue of rescission that I have ever seen. Despite the fact that the Supreme Court of the United States was explicit in its Jesinoski decision, many lower courts across the country have been acting on their own and interpreting the law as they see it. As you can imagine, this tends to benefit the banks, with their high-priced legal teams, and not the homeowners who are fighting to keep their houses. Fortunately, this is not the way our government works. Our friends in Hawaii and Illinois are the latest and strongest courts to clear things up and ensure that TILA rescission continues to be a strong tool for homeowners to use to fight back against the banks.

One of the most important things that the Illinois court clarified is that ALL notices of rescission are effective upon mailing. It does not matter if the rescission is right or wrong. If the bank does not respond and contest the rescission in court within 20 days from the date they receive it, the rescission is done. Sending a letter at 19 days saying they aren’t going to approve the rescission is not a valid response by the bank. If the bank believes a rescission was mailed too long after consummation of the loan, they have to be able to prove their standing, prove that the rescission is wrongful WITHOUT using the note and mortgage as proof, then hope that the court sides with them and reinstates the note and mortgage. If they don’t file within 20 days of receiving the rescission, they are out of luck. Read More >>


Short Sales Can Be “SHHHHORT!!”

By Kimberlee Frank on January 31, 2016
Kimberlee Frank

I know that many of you believe that short sales can’t be short; however, on this deal, the time frame from beginning to end was approximately 35 days. The Seller had lived in the property for years and the foreclosure action had been going on for approximately 4 years. During the 4 year period, the seller attempted to do a loan modification and had never attempted a short sale. There was a Foreclosure Auction Sale date scheduled for December 15, 2015. We had to act quickly as there were two loans on the home.

We pulled title work and found out that the $80,000 second mortgage was discharged as so many second mortgages were, due to the Banks being fined for all the fraudulent things they had done to the Sellers.   This was a great break for the Seller, as now we only had to deal with one Lender with having a court date so soon.

The property was built in 1950 and was wood framed. The house had 2 Bedrooms, 1 Bath, 1 car garage, and 792 square feet in Madeira Beach, Florida. The home just needed some cosmetic repairs in the eyes of the Short Sale Lender. However, to the Buyer, there was approximately $20,000 needed to update the home to a “2015” buyer’s expectations. The property was listed in late October, 2015, and an offer of $100,000 was submitted to Ocwen for review. After we submitted a complete short sale package to the Lender, which consists of a Purchase Agreement, Proof of Funds Letter, HUD Settlement Statement, Authorization to Release Information, Listing Agreement, MLS Detailed Sheet, Financial Statement from the Seller, 3 months of Bank Statements, Letter of Employment, and Tax Returns, we found out that Ocwen had sold the Loan to Caliber Home Loans. Normally it takes the new Lender at least 2 weeks to 30 days to get the loan into their system so we could submit a package. We contacted the new lender and submitted a complete short sale package to them on October 27, 2015. Read More >>


Why a Real Estate IRA in This Day and Age?

By Jim Hitt on January 31, 2016
Jim Hitt

We live in a digital world. We log onto the Internet all the time, and check our stocks. In the information age, it can sometimes seem strange that you would ever want an IRA that included something of real value like real estate or gold and precious metals. In fact, some people aren’t even aware that they can include these investments in their retirement portfolio. Instead, they simply follow the traditional advice – which usually nets them a complete reliability on the strength of the stock market.

Why would anyone consider an alternative, like a Real Estate IRA? As it turns out, there are a lot of reasons. In fact, there are so many reasons that we can only list a few of them here. But as you’ll see, it’s not very difficult to understand the power of a Real Estate IRA; what’s difficult is seeing the signs out there that your retirement portfolio needs more than a few mutual funds. Read More >>


Flipping is Illegal – Part 1

By Ron LeGrand on January 31, 2016
Ron LeGrand

Oh No! All this time you’ve been telling me I could make a killing buying & selling (flipping) houses and now you’re telling me it’s illegal, Ron?

Well, sort of! But before you get all upset, I’d better explain. Don’t worry; you’re not going to jail. Here’s the deal. Illegal flipping is indeed illegal. But first, let’s define flipping because it is a misunderstood term, sort of like the term "nothing down." When I say you can buy houses with nothing down, I mean you’re not using your own money. That doesn’t mean the seller doesn’t get money. Sometimes they don’t and sometimes they get cashed out. But, it is NOT your money; it’s a "nothing down" deal.

When you take over a loan "subject to" the mortgage, and the seller doesn’t want any money, it’s a nothing down deal. When you pay all cash but borrow the money from a private lender, it’s still considered a nothing down deal. Thousands of people don’t believe in the nothing down philosophy and aren’t doing real estate because they simply don’t understand the term, and therefore they’re convinced they can't buy houses without their own money. Their loss. A closed mind and an open mouth will keep you broke and working for those who are willing to learn. Read More >>


Attracting Even More Motivated Sellers in an Ever Changing Market – Part 2

By Kathy Kennebrook on January 31, 2016
Kathy Kennebrook

You can also control the types of sellers who are contacting you and the types of properties you want to purchase. In a changing market, this ability to be flexible is especially important and using direct mail is the only marketing tool available that gives you the opportunity to pick and choose the types of sellers you want to deal with.

The more direct mail campaigns you do, the higher the response rate gets. So the more you do it, the less direct mail costs per lead and per deal. Direct mail is the only marketing technique out there that allows you to have these controls. I provide my students with a number of different types of direct mail campaigns to make sure they have the best opportunity to create more deals in their real estate investing business on an ongoing basis.

In addition, you are using your available marketing dollars to target specific types of sellers as opposed to other types of marketing like signage or an ad where you are hitting a much broader market area and hoping someone in that group has a property for sale. You should always have between three and five marketing techniques working for you at any given time and one of those needs to be direct mail marketing. I have lots of great information about other types of marketing tools on my website. Read More >>


Squeeze Page Madness!! A Quick Guide to Setting Up Your First Squeeze Page - Part 3

By Tony Pearl on January 31, 2016
Tony Pearl

A Quick Guide to Setting Up Your First Squeeze Page - Part 3

Welcome Back...Again! We’ve been talking about Squeeze Pages - what they are, why you should care, and why they work so well. In the last issue, we covered why Squeeze Pages work so well, the required elements of one, and what it should look like. I even gave you an example of one of my kick-butt headlines that worked like gangbusters! So this month, we’ll close things out nicely, but start it off here:

What You Need To Make Your Squeeze Page

There's a few basic, required things you'll need in order to make your Squeeze Page work. These items include: Read More >>


The Key to Your Profit

By Mark Jackson on January 31, 2016
Mark Jackson

People from all over the world have a common trait. No matter what the product, the word SALE always draws our attention.

When it comes to real estate, that same line of thinking stands.  The phrase "you make money when you buy, you realize that money when you sell" continues to ring true. The challenge is being able to spot that awesome deal amongst many poor or inadequate deals.  I cannot stress enough proper real estate investing education should be your goal. Using REIA comps to analyze every new deal you do is the avenue that will help you make such a distinction.

There are many people venturing out and searching for additional ways to make additional income.   Investing requires knowledge of different techniques which can be used when trying to buy, sell, negotiate or repair a house.  Having proper investing education to stand on can mean the difference between success and failure.  Read More >>


Safe and Sound: Keeper App Review

By Don DeRosa on January 31, 2016
Don DeRosa

"Treat your password like your toothbrush. Don't let anybody else use it, and get a new one every six months." ~ Clifford Stoll


I’ve tried everything to keep all my passwords secure but still accessible. I’ve tried using phrases, combining dates, symbols and the like. But still my password combinations never seem to be long enough or ‘strong’ enough. When I think I have a handle on the password situation it never seems to work out.

The Keeper App has solved many of my day-to-day problems with login interfaces. Sometimes there are two part login screens that slow me down, especially if I’m in a hurry. With this app, you can register a device so it is recognized as secure. If you have to give your login details to another person, like an employee, it’s simple to do in a secure way. It’s also great to share sensitive data files like contracts or reports.

The downside is that the password capture isn’t completely automatic. Which is probably a good thing. It gives you the opportunity to change passwords and secure data storage. To log into the app itself, there is no need to make a code that has different symbols or a change in letter case. But again, I don’t see that as a negative. I think as long as your password is a unique phrase or something uncommon, you’re pretty safe. Read More >>


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